Face It

Get full-on lashes with this water-resistant, ultra-black formula that is clinically proven to volumize, lengthen, lift, and curl lashes. It features an exclusive flat-to-fat brush: The fat side loads and lifts lashes; the flat side defines and curls. The long-wear formula keeps lashes exposed...

Face it Natural Story Eye Shadow Brush This professional-grade eye shadow brush by Face it Natural Story is perfect for precision makeup application. Its densely packed bristles let you blend, smudge and contour your eye shadow with precision and ease. Its short handle design...

Face it Natural Story  5 Pieces Brush Kit The Face it Natural Story 5-Piece Brush Kit provides all the high-quality tools you need to create the perfect look. Featuring a range of sizes, the brushes allow you to apply makeup precision, from an all-over...

Face it Natural Story 24 Pieces Brush Kit The Face it Natural Story 24 Pieces Brush Kit features a comprehensive combination of 24 essential brushes for all your beauty needs. From eyeshadow to foundation, contour to blush, the kit includes brushes for each specific...

Face it Natural Story 12 Pieces Brush Kit The Face it Natural Story 12 Pieces Brush Kit is every beauty enthusiast's most essential tool. It features five basic brushes and seven shaped brushes that provide precise application of powder, foundation, eyeshadow, and more. The...

Face it Natural Story Blending Brush The Face it Natural Story Blending Brush is the perfect way to precisely apply and blend your favorite cosmetics. Its soft, dense bristles ensure a streak-free finish and natural, even coverage. Its handle provides superior control, helping you...

Face it Natural Story Eye Shadow Brush This professional-grade eye shadow brush by Face it Natural Story is perfect for precision makeup application. Its densely packed bristles let you blend, smudge and contour your eye shadow with precision and ease. Its short handle design...

Face it Natural Story Fan Brush The Face It Natural Story Fan Brush is the perfect tool for any beauty enthusiast. Its densely-packed bristles are designed to pick up and distribute powder over the face for an even, natural finish, while its fan-shaped design...

Face it Natural Story Bleach Brush The Face it Natural Story Bleach Brush is a great tool for tackling tough cleaning jobs. With the mixture brush and a specially designed detergent chamber, it is designed to make cleaning easier than ever before. It is...

Nourish and revitalize your skin with the Face It Hydrating Skin Mask, a luxurious treatment designed to deeply hydrate, brighten, and rejuvenate. Formulated with a unique blend of natural ingredients, this mask detoxifies your skin, removing impurities while delivering intense moisture. Ideal for dull, dry,...